My message to DMCVB simply stated,
'I am the immediate past president of Black Data Processing Associates (BDPA). We brought our national conference to Detroit in August 2005. If the decision was left to me today about whether to come back or not ... I would counsel against it based on the sponsorship that you/DMCVB provided to the pilot episode of 'Hot Ghetto Mess' on BET last night. I cannot begin to tell you the level of disappointment, bordering on disgust, that I felt when I realized that the DMCVB decided to use member dollars to fund a show that is so disrespectful to the African American community.I received a response this afternoon from Kathy Smith (DMCVB advertising manager). She wrote, I had to smile when the cable affiliate wrote,
Who should I speak with to register my complaint about your marketing decision? My hope is that DMCVB will join State Farm and Home Depot in taking proactive steps to remove any future advertising dollars from this disrespectful show that is based on the Hot Ghetto Mess website. Please review the website and tell me how you/your organization thought that this was something worthy of your marketing dollars?'
"I work for the Detroit Metro Convention & Visitors Bureau and it was
brought to my attention that the DMCVB was associated with a program called "Hot Ghetto Mess" - - - the DMCVB and our advertising agency of record (Berline) had absolutely no idea the DMCVB was listed as a sponsor of this show until
mentioned in your blog. The mistake has been corrected. Please see the letter
attached from the cable affiliate.
'Please know that we sincerely apologize for any inconvenience this situation may have caused. We will add 10 scheduled spots in acceptable programming to your current schedule. We appreciate your business and will work very hard to avoid any such issues in the future.'I gotta give props to my peeps in Detroit for turning this situation into ten extra commercial slots on other shows. More important, I am pleased that DMCVB was open to constructive criticism about their advertising decision. I wonder what it will take to get the other advertisers on the 'Hot Ghetto Mess' to pull out?
Villagers, did you contact the advertisers on this show to let them know your disappointment?