Unfortunately, few of my small business clients operate a blog. I think that blogs can be a powerful component of our search engine optimization (SEO) strategy. Blog Marketing is all about visibility -- making the right people aware of the right product at the right time. Marketing is about customers and getting our message to them. Blog marketing can increase exposure, generate buzz, and create a global message to which individual customers can respond. The effect is powerful viral marketing with blogs linking to other blogs. The real value is things that you don't expect. Blogs create more opportunities, and more challenges.
What industries does Blog Marketing work on? Really any market where Internet marketing strategies are important. The major ones are E-commerce, Finance, Mortgage Lending, and Real Estate internet marketing. Blog marketing works across all markets.
ThinkBigSites.com has developed a unique blog marketing and inbound linking strategy that helps customers in terms of branding and search engine rankings. Bottomline? This company can drive more website traffic to your company.
How does a blog work for SEO? A blog has regularly updated content that is keyword rich. These regular posts are broadcast to the Blogosphere via RSS as soon as you post. Quality blogs attract a large number of incoming links to your website content. I have only been blogging since January 13, 2007. By no means am I an expert. It is clear to me that companies willing to work with small business owners can truly help level the playing field when it comes to our marketing efforts on the Internet or in the Blogosphere.
I would be interested in hearing from villagers that are finding ways to incorporate their blogging efforts into the growth of their business. Do you see blogging as purely recreational? Or do you think it is something that can create or increase profits for you?